I am torn between two of the many ideas we came up with as a class on Thursday. These are the Campus Goodwill idea and the Value of Good Design idea.
Campus Goodwill
I feel that there is a real market for a goodwill-style shop for students. This is visible to anyone who is around campus during finals week/move-out. There is a plethora of organizers, whiteboards and many other dorm room items that end up in the dumpster because it does not it in the car, or the no longer have use for it or some other reason. Regardless, useful items are being put to waste because the student body really does not have a easy place to donate their gently used items. I feel that this project taking place during the close of a semester is the perfect time to do it. I feel that signage around campus and a social media presence is a must. The only snag is the location. I have never been inside of campus cupboard and I am not sure if there would be willing of if they would even have the space.
Value of Good Design
This cause is also something I am passionate about because I am going to school for design and it is deeply troubling to me how often the career's of designers are devalued because the greater public believes us to strictly be creators of 'pretty graphics'. I believe that a poster and social media campaign is a way that we could engage campus as well as the community as a whole. The content of the poster could be an iconic logo then the break down of how long it took to create. For example creating an infographic on our research of the coke cola brand and place that poster in the dining hall. I think that this would catch the users eye and help to prove our point. I feel that placement of the design would be very important, similar to google's current mobile campaign.
http://www.psfk.com/2014/10/google-new-york-advertising-outdoor-campaign.html
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