After deciding on our idea and how we planned to approach the survey, that night Kym and I put together a survey on Survey Monkey. Below are some screenshots of the question creation progress on the site.
The questions we included were geared towards helping us understand how to carry out this project more than asking them about concepts. First we asked ourselves what we wanted to know. Examples of this are,
Where should we put these posters on campus?
what social media outlets to do you use?
what makes you participate and interact with things on campus?
We were able to keep the survey open for a little over 24 hours and we received 24 responses. To receive these responses Kym and I posted links to the survey to our Facebook accounts and my twitter account.
SurveyMonkey had an analyze results section. We took the graphs/ questions from there to create our results document. We felt the graphs visualized some of the results very well for certain questions, while for written questions we listed top results we plan to act on.
Below are screenshots of the ai document.
The results for the location questions did not surprise us at all. It supported our thoughts, as students, of where we look.
This helps us decide where to put our posters to get the most views from the student body and community.
We feel that the results of the eye catching aspects question support our poster design. The large swatch of color and minimal (but large) text will set us apart from the busy/ small campus posters it will compete with.
Our results show that if there is something to rip off, that can be relevant to the viewer, they will most likely participate.
It was encouraging to see the responses on the positive end of the promoting spectrum and that they would be truthful.
Kym and I were not surprised to see Facebook take the number one spot. We were surprised to see that twitter did not even place. We contribute this to multiple things
- the phrasing of the question
- twitter does not have the ability to create photo albums
- many parents/family do not have twitter or follow their children
If we were to rephrase this we might have including something about, how often do you retweet or be apart of a cause/movement within social media, through which outlets?
Comedy and Entertaining were the first and second things shared most followed by helping with a goo cause. It was nice to see that not come in last.
We are also still working on the best wording to engage the viewer. To the left is another version of the poster with slightly different wording.
No comments:
Post a Comment